/Self Tanner

Self Tanner Body Lotion (Medium to Dark)

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Want that sun-kissed glow but don't want to spend hours baking in the sun? Our clean Self Tanner is the solution you are looking for! You'll get th...

Want that sun-kissed glow but don't want to spend hours baking in the sun? Our clean Self Tanner is the solution you are looking for! You'll get the beautiful, healthy tan you want without exposing your skin to harsh UV rays or the dyes, fragrances, and fillers used in conventional self tanners. This ultra-hydrating tanning lotion has zero dyes or synthetic junk, all while giving you a natural-looking glow.

  • 222ml / 7.5 fl.oz

Self Tanner Body Lotion (Medium to Dark)

Ingredients
  • Coconut Icon - Ingredients

    COCONUT OIL (Cocos nucifera)

    Infuses skin with moisture, enhancing shine, elasticity, and youthful glow to hair and skin.

  • Witch Hazel Icon - Ingredients

    WITCH HAZEL (Hamamelis Virginiana)

    Relieves Inflammation and skin irritation, fights acne, wards off infections and protects against skin damage.

  • Shea Butter Icon - Ingredients

    SHEA BUTTER (Butyrospermum Parkii)

    Filled with vitamins and fatty acids, shea butter softens, conditions, and moisturizes skin all while combatting inflammation.

  • Pomegranate Icon - Ingredients

    POMEGRANATE EXTRACT (Punica Granatum)

    Rich in vitamins A and C essential for collagen production, pomegranates also fight signs of aging by keeping skin hydrated and fighting off wrinkle-causing free radicals.

Self Tanner Body Lotion Ingredients

Water, Organic Aloe Barbadensis (Aloe Vera) Leaf Juice, Organic Butyrospermum Parkii (Shea) Butter, Dihydroxyacetone (Sugar Beet Derived DHA), Cetyl Alcohol, Stearyl Alcohol, Organic Cocos Nucifera (Coconut) Oil, Glycerin (Vegetable), Organic Camellia Oleifera (Japanese Green Tea) Leaf Extract, Organic Punica Granatum (Pomegranate) Extract, Organic Hamamelis Virginiana (Witch Hazel) Extract, Organic Vaccinium Macrocarpon (Cranberry) Fruit Extract, Organic Simmondsia Chinensis (Jojoba) Seed Oil, Organic Argania Spinosa Kernel (Argan) Oil, Radish Root Ferment Filtrate, Cocos Nucifera (Coconut) Pulp Extract, Vanilla Tahitensis (Vanilla) Fruit Extract.
how to use
Exfoliate! Ready to tan? Start by exfoliating your skin.

Use a loofah, exfoliating pad, or a body scrub to gently get rid of dead skin cells – our self tanning application kit will give you all the tools you need for a perfect tan. This will help make sure your tan last as long as possible. Give your feet, ankles, wrists and elbows a little moisturizing love beforehand to help make sure they don’t end up darker than your body (these are extra porous areas). Finally, wait a day or two after shaving before using our self tanner

Apply Self Tanner

When you’re ready, apply a thin layer of self tanner evenly over your legs, arms, torso, and face (avoid your eyes). Again, be careful when working on loose areas of skin (such as the elbows and knees). These areas are more absorbent, so it is best to use whatever product is left over on your mitt. Wearing our application mitt or latex gloves can help you get a more even tan, and will prevent colored palms. Wash your hands immediately after tanning.

Maintain that GLOW!

Your skin should reach your desired color within 6 hours. If it doesn’t, reapply the following day. We find that reapplying every 4-7 days is best for maintaining color, but do what works best for you. Enjoy your sunny, golden skin! Apply lotion daily for longest lasting results.

FAQ
Is this an organic self tanner?

While it is not certified organic, our natural self tanner is made up of 81% water and certified organic ingredients, the other 19% are naturally derived ingredients and it does not include any potentially harmful additives.

Which formula should I choose? Fair to Medium or Medium to Dark?

Great question! The Fair to Medium self tanners are perfect for people with pink or cool undertones, fair skin, or those looking for a very subtle tan. Not sure if this is you? You will likely want this formula if you burn easily, freckle, or see blue or purple tinted veins when you look at the underside of your wrist. The Medium to Dark Self Tanners are perfect for those with neutral, olive, or warm undertones or people looking for a deeper tan. If you tan really easily or if your viens are greenish or invisbible when you look at the underside of your wrist, this is likely the formula for you. As always our dye free self tanners can be used by any skin tone, you’ll just need to pick your level of tan and which version works best with your gorgeous undertones to create your ideal tan!

(Note: For reference, if you’re an avid Beauty By Earth fan, our original self tanner lotion is considered Medium to Dark. So if this tanner worked great for you, so will our other medium-dark varieties!)

Which natural self tanner ingredients are used in this product?

The active ingredient in our self tanner is DHA, a sugar derivative that gives the top layer of the skin a bronzed glow. Non-GMO and overflowing with plant-based goodness. It’s backed up by a carefully selected combination of supporting ingredients, including organic aloe vera leaf juice (for luscious hydration), organic shea butter (for maximum moisturization), and organic pomegranate and cranberry extract (because who doesn’t love a bit of fruitiness in their self tanner?).

How long does the color from this self tanning lotion last?

We can’t pinpoint the exact number of days – that will vary based on your application method, skin type, and how often you reapply. Many of our customers who have left self tanner reviews report that their tan lasted 5-7 days.

How do I use self tanner?

We get this question all the time! So often, in fact, that we wrote a blog post about it. Check it out here.

Does this self tanning cream contain any parabens?

Uh-uh, no way. We never use parabens, phthalates, sulfates, artificial fragrances, or any other junk that has no business getting near your skin. And that rule applies to all our products, not just our self tanner. You can find a complete list of ingredients here:

Water, Organic Aloe Barbadensis (Aloe Vera) Leaf Juice, Organic Butyrospermum Parkii (Shea) Butter, Dihydroxyacetone (Sugar Beet Derived DHA), Cetyl Alcohol, Stearyl Alcohol, Organic Cocos Nucifera (Coconut) Oil, Glycerin (Vegetable), Organic Camellia Oleifera (Japanese Green Tea) Leaf Extract, Organic Punica Granatum (Pomegranate) Extract, Organic Hamamelis Virginiana (Witch Hazel) Extract, Organic Vaccinium Macrocarpon (Cranberry) Fruit Extract, Organic Simmondsia Chinensis (Jojoba) Seed Oil, Organic Argania Spinosa Kernel (Argan) Oil, Radish Root Ferment Filtrate, Cocos Nucifera (Coconut) Pulp Extract, Vanilla Tahitensis (Vanilla) Fruit Extract.

Will my skin end up blotchy or streaked after using this self tanner?

Any self tanner will leave streaks if it’s not used correctly, but with good technique our self tanner is primed to give you an even glow. If you really want great results, our spa-quality self tanner applicator mitts are your best bet.

Can this be used as a face self tanner?

Absolutely, but if you’d rather, try out our natural Face Self Tanner—specially formulated for the unique needs of your face. We recommend using a face moisturizer first and then applying the self tanner just as you would a moisturizer.  Get all the way to your hairline, your neck and ears too.

Is this self tanner made with SPF or do I need to use sunscreen also?

Our self tanner can provide great color, but it won’t protect you from the sun as it does not contain SPF ingredients. Make sure to keep up with your sunscreen routine no matter how often you use our tanner.

Do you wholesale your self tanner?

We sure do! Find out more on our wholesale info page or drop us a line at [email protected] and we’ll get you taken care of.

Can using a natural self tanner help prevent the signs of aging?

Absolutely. Self tanning is a much safer alternative to spending time in the sun or in tanning beds. Exposure to UVA and UVB radiation can cause premature aging, including age spots, fine lines, wrinkles, freckles, and more. With enough time it can leave your skin looking tough and leathery. And don’t even get us started on the cancer risk… No way around it – self tanning with a natural tanner is the best way to go.

Is this a good self tanner for sensitive skin?

Our self tanner is filled with natural ingredients that are gentle on sensitive skin. However, with any new product, it’s always a good idea to do a test patch before using it on larger areas. Take a look through our self tanner reviews to find out how other customers with sensitive skin reacted – the response has been overwhelmingly positive.

How often can I use your self tanner?

As often as needed! Keep an eye on your tan, and when it starts to fade go ahead and reapply. Most customers find that their tan lasts about 7 days before fading, but if you notice a difference sooner, there’s no reason not to reapply.

How do I extend the life of my self tan?

Take the time to apply it right – exfoliate first, be generous with the amount you use, and use a self tanning mitt. We find that we can extend the life of our tan by sticking to warm (not hot) showers and by moisturizing daily.

shipping & returns

RETURNS POLICY

100% Happiness Guarantee

If you're not obsessed with your purchase, it's on us. Items purchased within the last 60 days are returnable. For subscription returns, please email [email protected]. Freebies, promotional gifts, and gift cards are not returnable.

If you have any questions or concerns, we’d love for you to reach out!

Submit a return request

Click the profile icon in the store's navigation, or go to the refund policy or a returns page, and then request a return.


For One-Time Purchase Orders

1. Log in to your account:

 -  In the Email field, enter your email address, and then click Continue.

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 - Go back to the online store, and then enter a six-digit verification code.

2. Click the order that you want to submit the return for.*

3. If your order has more than one item, then select the items that you want to return.

4. Select a return reason and add a note for the store.

5. Click Request return.

If your return request is approved and requires shipping, then you receive an email with shipping instructions and a return shipping label. After the product is returned, you receive a refund.

*Please note, the order must be fulfilled or partially fulfilled for return eligibility.

For Subscription Purchase Orders

1: Click this link to view your active subscriptions.

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3: On the left-hand side, click the link at the bottom of the sidebar that says, "Cancel Subscription." Next, select why you're canceling and click "cancel subscription."

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SHIPPING POLICY

Shipping Charges are a flat rate based on the method of shipment as follows:

Continental United States

  • Standard Shipping (5-8 Business Days) FREE on orders $40+*

  • Standard Shipping (5-8 Business Days) $4.99

  • Expedited Shipping (2 Days) $8.95

  • Express Shipping (1 Day) $35.00

    *Free shipping is restricted to the 48 contiguous states, excluding Hawaii and Puerto Rico.

Alaska/Hawaii / Puerto Rico

  1. Standard Shipping (5-7 Days) $14

  2. Expedited Shipping (2-4 Days) $19

  3. Express Shipping (1 Day) $40.00

Canada

  • Standard International Economy Shipping (6 - 10 Business Days)  $32.50*
    *Due to current shipping conditions, it is extraordinarily costly to ship from the USA to Canada at this time. We recommend shopping our products on Amazon Canada until conditions improve. 


Mexico

  1. Economy International (5-10 Days) $18

International

  1. International Flat Shipping (3-10 Days) $28.00

Note: Shipping charges are assessed at a flat rate however any duties & taxes charges that become due in order to receive the shipment are the responsibility of the consignee to pay so the shipment can be delivered.

United Kingdom – UNAVAILABLE FOR SHIPMENTS

Currently, we are unable to offer shipping options serving the United Kingdom (UK).

BBE Package Protection

Get peace of mind with Delivery Guarantee. If your order is damaged, stolen, or lost during transit, we will send you a new one right away for just a small percentage of your order's value. If you select this service, you’ll pay a variable fee (depending on your order total) at checkout for the confidence that we will fix any issues you experience with your order free of charge. This includes a full replacement of any items damaged, lost, or stolen in transit.

This shipping protection is completely optional and not required to purchase. The option to remove this is at the bottom of the checkout page on the shipping stage of checkout.

Free Shipping over $40

Get free shipping on USA* orders over $40

60-Day Guarantee

We're so sure you'll love it, we give you a 60-day money-back guarantee.

Free & Easy Returns:

No hassle returns. We make it easy!

Customer Reviews

Based on 1273 reviews
88%
(1115)
7%
(93)
2%
(27)
2%
(22)
1%
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K
Kathy K. (Canton, MA)
So natural looking

My daughter has fair skin and this product worked so well to give a light natural looking tan. No smell and didn’t come off on sheets or clothes.

Hi there, thank you for taking the time to leave a review! We are so happy to hear that our self tanner worked well for your daughter's fair skin and gave her a natural looking tan. We take pride in our product's ability to leave no smell and not transfer onto sheets or clothes. Thank you for choosing our Self Tanner Body Lotion Basics Bundle!

D
Debbie C. (Richmond, VA)

I love the lotion and drops! I’m 63 and my skin is very dry and other self tanners made my skin feel very dry! Love this! Actually ready to try the drops in my body moisturizer to see how that works. No scary colors! Love it!

We are so happy to hear that you love our Self Tanner Body Lotion and Drops! We understand the struggle with dry skin and are thrilled that our product has helped improve the texture of your skin. We also recommend trying the drops in your body moisturizer for an even more nourishing and natural-looking tan. Thank you for choosing our product and we hope to continue providing you with the best self tanning experience.

H
Heather C. (Gastonia, NC)
The best self tanner

I absolutely love this self tanning lotion! It goes on just like a lotion. It is white and blends in well. It is quick drying and does not transfer to your clothes. The smell is great! I love that. It has clean ingredients and isn’t full of chemicals. I highly recommend it!

Hi there! We are so thrilled to hear that you are loving our self tanner body lotion! We take pride in using clean ingredients and creating a product that is easy to use and doesn't transfer onto clothes. Thank you for recommending us! Have a great day!

T
Tracy v. (Henderson, CO)
Fantastic!!

I've been using this product for 2 years. I previously tried several products. I love that this doesn't need rinsed off, and you can apply more the next day etc. Lasts a good week or more, with moisturizing daily.

Hi there! Thank you so much for your glowing review of our Self Tanner Body Lotion. We are thrilled to hear that you have been a loyal customer for 2 years and that our product has been working well for you. We love that our lotion doesn't require rinsing off and can be reapplied the next day for a longer-lasting tan. Thank you for sharing your experience with us and for your support. Happy tanning!

S
Stacey

This self tanner is amazing. It goes on easily, does not transfer to clothing, smells good, and produces a very natural tan. I will forever be a customer.

Thank you SO much!! You're so kind <3

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