Go Plastic Neutral with Beauty by Earth
“Today I’m proud to announce that Beauty by Earth, in partnership with rePurpose Global, will become a Certified Plastic Neutral company in 2022. Offsetting the environmental impacts of plastics in our supply chain by removing plastic waste from our landfills and oceans is not only essential but speaks to our core values. We are excited to take this next big step in our sustainability journey and it is only the beginning.”
— Prudence Millsap, President
HOW IT WORKS
The first step in our journey was to understand where we are at, in order to inform future action. We established our current plastic footprint and committed to pledging a percentage of every product purchase towards the removal of nature-bound plastic waste.
We fund the elimination of as much plastic waste from oceans and landfills as we produce through our collaboration with vetted rePurpose Impact Projects, which are empowering waste workers to tackle plastic waste in local communities.
Going Plastic Neutral is a continuous commitment, and that’s why we are working with rePurpose Global to develop a future roadmap reducing the use of virgin plastics in our products — and build a more circular business and delivery model.
WE BELIEVE EVERY ASPECT OF OUR BUSINESS SHOULD PROMOTE PEOPLE AND THE PLANET.
SUPERCHARGING SYSTEMIC IMPACT
First, we work with vetted and experienced circular economy and waste management ventures. Next, we fund programs that enable these ventures to scale up plastic waste avoidance, removal, recovery, and recycling efforts. Finally, through thorough due diligence, we ensure adherence to global environmental and labor standards.
It takes an army to fight the ongoing plastic waste crisis, and with rePurpose Global, we are able to create tangible environmental and socio-economic impact. We’re not only helping remove plastic waste from the environment, but we’re also enabling steady livelihoods for forgotten waste workers across the globe.