Beauty by Earth

45% OFF SALE • 10/31/25 > Sign up now

Shop All Buy with Prime

Tube of Beauty by Earth Self Tanner Tanning Lotion on a light gray background

Self Tanner Body Lotion

Beauty by Earth self Tanner tanning drops bottle on a light gray background

Self Tanner Drops

Bottle of Beauty by Earth Self Tanner Mousse on a light gray background

Self Tanner Body Mousse

Self Tanner Body Tanning Spray - Medium to Dark

Self Tanner Body Spray

Face Self Tanner Lotion

Self Tanning Water Bronzing Face Mist

Self Tanner Face Serum

Shop all Tan

Self Tanner Tanning Lotion - Medium to Dark

Self Tanner Body Lotion Kit

Self Tanner Drops

Self Tanner Body Mousse Basics Bundle - M2D

Self Tanner Mousse Basics Bundle

Packaging of Beauty by Earth Eucalyptus Mint Shower Steamers on a light gray background

Shower Steamers (7-Pack)

Cleansing Face Scrub

Tube of Beauty by Earth Face Wash Cleansing Gel on a light gray background

Face Wash Gel - with Super Fruits & Sea Kelp

Coffee Bean Eye Cream

Self Tanner Body Mousse

Self tanning lotion with kabuki body brush applicator on a light gray background

Self Tanner Body Lotion Brush Bundle

Body Wash Shower Gel

Sea Salt & Texturizing Spray bottle with blue label Ocean Waves on a light grey background

Sea Salt Spray Hair Texturizer

Shop all Best Sellers

Beauty by Earth sunscreen with packaging and 'SOLD OUT' label on a white background

Tinted Facial Sunscreen Light Beige

Bottle of Beauty by Earth After Sun Cooling Aloe Vera Spray on a light gray background

After Sun Cooling Spray

Aloe Vera Gel

Shop all Sun

Magnesium Deodorants (NEW)

Shop all Magnesium Deodorants

Face Wash Gel - with Super Fruits & Sea Kelp

Cleansing Face Scrub

Coffee Bean Eye Cream

Beauty by Earth Vitamin C Serum bottle on a beige background

Hyperactive Anti-Aging Vitamin C Serum

Bottle of Beauty by Eartho luxury face oil on a light gray background

Glowing & Radiant Organic Facial Oil

Hyaluronic Acid Face Cream

Bottle of Beauty by Earth Bakuchiol Face Serum with Hyaluronic Acid - Botanical Retinol Alternative on a beige background

YouthRestoration Bakuchiol Face Serum

Shop all Skincare

Dry Shampoo & Volume Powder (Feel Good Citrus)

Sea Salt Spray Hair Texturizer

$100% Boar Bristle Hair Brush - {{variant_title}} - Beauty by Earth$

100% Boar Bristle Hair Brush

Hairbrush with wooden handle and bristles on a white background

Boar Bristle Hair Brush

Detangling Hair Brush

Boar bristle paddle hair brush with packaging on a white background

Paddle Boar Bristle Hair Brush

Aloe Vera Gel

Shop all Hair

Body Wash Shower Gel

Magnesium Deodorants

Vanilla Coconut Body Scrub jar with visible scrub on a light gray background

Body Scrub Vanilla Coconut

Peppermint Tea Tree Body Scrub

After Sun Cooling Spray

Aloe Vera Gel

Heavy exfoliating gloves with packaging labeled 'Beauty by Earth' on a light gray background

Exfoliating Gloves (Heavy Exfoliation)

Medium exfoliating gloves with packaging labeled 'Beauty by Earth' on a light gray background

Exfoliating Gloves (Medium Exfoliation)

Exfoliating Loofah

Shop all Body

Hyperactive Anti-Aging Vitamin C Serum

Beauty Formulas facial toner spray bottle on a light gray background

HyperActive Anti-Aging Vitamin C Toner

Beauty by Earth Vitamin C Face Cream jar on a light gray background

HyperActive Vitamin C Cream

Three skincare bottles with 'SOLD OUT' text overlay on a white background

Hyperactive Anti-Aging Vitamin C Duo (SECRET DEAL)

Tube of Bakuchiol Face Moisturizer on a light gray background

YouthRestoration Bakuchiol Face Moisturizer

YouthRestoration Bakuchiol Face Serum

YouthRestoration Bakuchiol Face Toner

Hyaluronic Acid Eye Gel

Hyaluronic Acid Face Cream

Hyaluronic Acid Face Toner and Facial Mist

Hyaluronic Acid Serum

Shop all Premium Line

Jar of lip scrub with a purple label on a white background

Organic Berry Lip Scrub

Lip scrub jar with green label on a white background

Organic Mint Lip Scrub

Jar of vanilla lip scrub with visible branding on a white background

Organic Vanilla Lip Scrub

Row of lip balm tubes with various flavors on a light gray background

Organic Lip Balm Gift Set

Three tubes of peppermint lip balm with USDA Organic labels on a light gray background

Organic Peppermint Lip Balm

Set of organic beeswax lip balms with visible branding on a light gray background

Organic Unflavored Lip Balm

Four organic lip balm tubes with different flavors on a white background

Organic Superfruit Lip Balm

Shop all Lips

Beauty by Earth handmade in the USA bath bombs light gray background

Bath Bomb Gift Set - 6 Pack

Shower Steamers (7-Pack)

Shower Steamers (14-Pack)

Beauty by Earth self tanner tanning lotion and face lotion tubes, next to the self tanning applicator kit with body, face and exfoliating mitt

Self Tanner Lotion Ultimate Bundle

Beauty by Earth self tanning mousse and face lotion fair to medium bundle with application kit black body and face mitt, and exfoliation glove on a light gray background.

Self Tanner Mousse Ultimate Bundle

Beauty by Earth roller and face oil on a light gray background

Balance & Restore Bundle

Body Scrub Vanilla Coconut

Peppermint Tea Tree Body Scrub

Two tubes of 'Beauty by Earth' skincare products on a light gray background

Clean & Clear Bundle

Hyperactive Anti-Aging Vitamin C Duo (SECRET DEAL)

Shop all Gifts & Bundles

45% OFF BDAY SALE

DAYS

HRS

MINS

Best Sellers

TRENDING

Self Tanner Mousse Kit

$49.99

BEST-SELLER

Self Tanner Body Lotion

$35.99

$20.00

TRENDING

Self Tanner Body Mousse

$35.99

$20.00

NEW

Orange Spice Shower Steamers -7 Pack (Limited Edition)

$19.99

shop Best Sellers

Shop by Category

SHOP TANNERS

Shop Face

Shop Body

SHOP SHOWER STEAMERS

SHOP HAIR

Shop Sun

SHOP NEW

SHOP GIFTS & BUNDLES

We're obsessed with our customers & we think

the feeling is mutual

“These self tanners are the absolute BEST!!! Now I can tan without the trauma of worrying about standing perfectly still and not touching anything so I don’t ruin my clothes or furniture. I’m hooked!”

- Lindy

"This is the easiest to apply, gives the best brown color, is the longest lasting, has the least offensive and dare I say an even pleasant scent, and has the safest ingredients I've ever seen in a self tanner."

- A.B

“Now that I started using a good products makes me feel better. The sunscreen I love it and with the serum I am feeling glowing again. Thank you so much!”

- Daphne

"This is the best face wash! Not only does it exfoliate but the smell is invigorating and energizing! My face has never felt smoother and looked flawless!"

- Maggie

bath enhancers

SALE

Body Wash Shower Gel

$18.99

Bath Bomb Gift Set - 6 Pack

$35.99

Body Scrub Vanilla Coconut

$29.99

Peppermint Tea Tree Body Scrub

$24.99

Obsessively natural beauty

We believe you deserve the best—the best for your body, family, and world. That's why, when it comes to beauty, we're obsessively natural.

Shop Us At

SHOP BY COLLECTION

Shop Cleansers

Shop Serums

Shop Best Sellers

$Organic Unflavored Lip Balm - {{variant_title}} - Beauty by Earth$

Shop Lip Balms

$Self Tanner Basics Bundle - {{variant_title}} - Beauty by Earth$

Shop Bundles

Shop Exfoliators

Shop Travel Size

Gifts

MADE WITH NATURE'S BEST

Our products are crafted with the highest quality & best natural & organic ingredients. That's why they've earned top ratings from the Environmental Working Group (EWG). But don't just take our word for it. Check it out for yourself.

Perfect for every skin type

Dry Skin

Oily Skin

Combo Skin

Acne-Prone Skin

Sensitive Skin

Normal Skin

Mature Skin

Dull Skin

OUR STORY

Founded by two friends & health enthusiasts, Prudence & Ryan paired their passion for natural ingredients with science to formulate the kind of skincare they could never find. The result? High-performance skincare that won't risk your health or break the bank.