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The love is real

Why people are loving beauty by earth

I LOVE this self tanner! By far THE best! I have used a few, I was on a search for a natural looking self tanner, no orange!
  • Jenny S.
  • Jenny S.
  • Jenny S.
  • Jenny S.
  • Jenny S.

“I LOVE this self tanner! By far THE best! I have used a few, I was on a search for a natural looking self tanner, no orange!”

- Jenny S.

I've been using this facial oil daily for the past month or so. I love how it smells and feels and leaves a beautiful glow!
  • Emily M.
  • Emily M.
  • Emily M.
  • Emily M.
  • Emily M.

“I've been using this facial oil daily for the past month or so. I love how it smells and feels and leaves a beautiful glow!"

- Emily M.

  • Constance H.
  • Constance H.
  • Constance H.
  • Constance H.
  • Constance H.

“I have found this to be the best aluminum free deodorant and I have been searching for YEARS!"

- Constance H.

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Obsessively Natural Beauty

We believe that what you do matters: matters for your body, your health, your family, community, and world. That’s why, when it comes to beauty, we’re obsessively natural.

Join the Essentials Club

THE Best Beauty Box Out THere

“The essentials I need, exactly when I need them, at a price that feels like stealing."

- Pick the products you want
- Swap products anytime
- Save BIG $$
- Same price, any products
- Free shipping
- Modify, skip, or cancel anytime

Check it out!

Find Your Skin’s Perfect Fit

Your skin is personal. Your skincare should be too.
Take the quiz to discover your custom skincare routine.

It’s What’s Inside That Matters...

Shop By Ingredients

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Self Tanner Ultimate Bundle

  • Self Tanner Ultimate Bundle
  • Self Tanner Ultimate Bundle
  • Self Tanner Ultimate Bundle
  • Self Tanner Ultimate Bundle
  • Self Tanner Ultimate Bundle

$69.07

Hyperactive Anti-Aging Vitamin C Cream

  • Hyperactive Anti-Aging Vitamin C Cream
  • Hyperactive Anti-Aging Vitamin C Cream
  • Hyperactive Anti-Aging Vitamin C Cream
  • Hyperactive Anti-Aging Vitamin C Cream
  • Hyperactive Anti-Aging Vitamin C Cream

$25.99

Self Tanning Water Bronzing Face Mist

  • Self Tanning Water Bronzing Face Mist
  • Self Tanning Water Bronzing Face Mist
  • Self Tanning Water Bronzing Face Mist
  • Self Tanning Water Bronzing Face Mist
  • Self Tanning Water Bronzing Face Mist

$26.99

Sea Salt Hair Texturizing Spray

  • Sea Salt Hair Texturizing Spray
  • Sea Salt Hair Texturizing Spray
  • Sea Salt Hair Texturizing Spray
  • Sea Salt Hair Texturizing Spray
  • Sea Salt Hair Texturizing Spray

$19.99

So many rewards

Join the Boss Beauties Elite

As a boss beauties elite member, you’ll get closer to earning exclusive rewards every time you shop.

Keeping Our Word

Our Promise to you

Plant-Based Ingredients. No Harmful Toxins or Chemicals. Never Tested On Animals. Affordable Prices. Environmentally Sustainable. All Formulations Made in the USA. Plastic Neutral.

Always made without these toxins: Sulfates · Parabens · Phthalates · Synthetic Dyes/Fragrences · Triclosan · Petroleum · Gluten

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