Face Self Tanner - Fair to Medium / Single - Beauty by Earth
Natural Face Self Tanner
Face Self Tanner - {{variant_title}} - Beauty by Earth
Face Self Tanner - {{variant_title}} - Beauty by Earth
Face Self Tanner - {{variant_title}} - Beauty by Earth
Face Self Tanner - {{variant_title}} - Beauty by Earth
Natural Face Self Tanner
Face Self Tanner - {{variant_title}} - Beauty by Earth

"Only buying this from now on!" - Lisa K.

HYDRATING + NATURAL BEACH GLOW

Only $26.99 $26.99
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If you’re not obsessed, it’s on us!

Face Self Tanner

Give your face that beach glow without leaving home. Our vegan and cruelty-free face self tanner lets you build your tan one layer at a time to get your ideal level of bronze without any dyes or harsh fragrance. Best of all, it won’t clog pores or trigger breakouts. You’ll get a oh-so-forgiving glow that will hide acne, scars, and discoloration while giving you a confidence boost.

✨ Choose the right formula for you by your skin tone's natural darkness. Are you very fair? Choose our Fair to Medium formula. More caramel tones? Try our Medium to Dark formula. Note: If you're an avid BBE user, our original Face Self Tanner is now considered the Light-Medium!

Shipping & Returns Info

SHIPPING POLICY

ALL US orders for $60 or more (after discounts and before tax) ship FREE!* We pride ourselves on fast, accurate delivery, and great service.

Need help? Give us a shout!

*Free shipping is restricted to the 48 continental states, excluding Hawaii, Alaska, and Puerto Rico.

RETURNS POLICY
Love it or get your money back!
If you’re not satisfied with your purchase you can return it within 30 days – HASSLE FREE and we will refund the original purchase price of the product. It’s really that simple.

HOW IT WORKS
1. Email 
info@beautybyearth.com your return request with the following information:a. Contact information (name, phone number, email address)b. Place of Purchase (Website, Amazon, etc.)c. Order Numberd. Item Purchasede. Reason for Return

2. Beauty by Earth will email you a shipping label to return the item.

3. Mail your return, using the label provided, back to Beauty by Earth with the following included in the shipment:

a. Original Purchase Receipt

b. A Note Stating Reason for Return

Refunds are processed within 2 to 5 days and will be re-credited to the original method of payment.

Please note the following items are non-refundable:

-Original Shipping Charges and Shipping Protection Charges

-Gift Cards

-Beauty Bloopers

-Gifts, freebies, or samples.

We make it easy

Free Shipping Over $60

Happiness Guarantee: If you're not obsessed, it's on us!

Free & Easy Returns

Perfect For. . .

  • Getting a beautiful tan without the sun damage or harsh chemicals 
  • Blurring acne, scars, wrinkles, and veins 
  • Evening out discoloration for a healthy glow

THE DEETS

  • SKIN TYPE

    Great for all! (Sensitive skin, babe? Yup, it’s good for even you.)

  • SCENT + TEXTURE

    Subtle coconut/vanilla scent with a smooth, creamy texture. Lighter weight formula than our body natural self tanner.

  • AMOUNT

    Use enough face self tanner to cover your entire face and neck (+ don't forget your hairline).

  • FREQUENCY

    Self Tanner lasts 4 - 6 days for most people, so 1 time a week is usually just right. It’s buildable, so repeat sooner for a darker tan.

  • TIME TO RESULTS

    Gives Glowing Results in 6-8 Hours

  • REPLENISHMENT

    2 - 3 months is usually the replenishment rhythm most beach babes prefer.

What's Inside

Select an ingredient to see where it’s from, why we picked it, and other products with similar ingredients.

Aloe Vera (Aloe Barbadensis)

Located:
North Africa + Southern Europe
Benefits:
Brimming with antioxidants Vitamins A and C, and enzymes, Aloe Vera fights inflammation and soothes irritated and dry skin skin. Aloe also helps combat acne and eczema.
Also in:

Hydrating Face Mask

Body Wash Lavender Citrus

Anti Aging Hydration Cream

Aloe Vera Gel 

After Sun Cooling Mist

Eye Cream

Shea Butter (Butyrospermum Parkii)

Located:
Africa
Benefits:
Filled with vitamins and fatty acids, shea butter softens, conditions, and moisturizes skin all while combatting inflammation.
Also in:

Anti Aging Hydration Cream - 2oz

Self Tanner Body Lotion

Self Tanner Face Lotion

YouthRestoration Bakuchiol Face Serum

Hyaluronic Acid Eye Gel

Sea Salt Spray

Cranberry Fruit Extract (Vaccinium Macrocarpon)

Located:
North America
Benefits:
Rich in vitamins A and C essential for collagen production, cranberries also fight signs of aging by keeping skin hydrated and fighting off wrinkle-causing free radicals.
Also in:

Facial Wash

Oil Control Moisturizer

Self Tanner Body Lotion 

Self Tanner Face Lotion

Eye Cream

Japenese Green Tea (Camellia Oleifera)

Located:
Asia
Benefits:
Japanese Green Tea does wonders for sensitive skin! Pumped with antioxidants, Green Tea contains six different types of catechins (a fancy science term for a molecular super-hero that combats aging, cancer, and cell death). It’s your skin’s BFF for reducing redness, irritation, and premature aging.
Also in:

Anti Aging Hydration Cream

Facial Wash Superfruits and Sea Kelp

Foaming Face Wash - Original

Makeup Remover

Oil Control Moisturizer

Self Tanner Body Lotion

Self Tanner Face Lotion

Sunscreen Body SPF 25



Witch Hazel Extract (Hamamelis Virginiana)

Located:
North America
Benefits:
Relieves Inflammation and skin irritation, fights acne, shrinks pores, helps remove excess oil, wards off infections and protects against skin damage. Witch Hazel leaves skin feeling light and refreshed. ALSO IN Facial Toner with Rose Water Natural Face Self Tanner
Also in:

Facial Toner with Rose Water

Hyaluronic Acid Toner

HyperActive Vitamin C Toner

Makeup Remover

Self Tanner Body Lotion 

Self Tanner Mousse 

Self Tanner Serum 

YouthRestoration Bakuchiol Face Toner

Anti Aging Hydration Cream

Pomegranate Extract (Punica Granatum)

Located:
Middle East, South Asia, and Mediterranean
Benefits:
Rich in vitamins A and C essential for collagen production, pomegranates also fight signs of aging by keeping skin hydrated and fighting off wrinkle-causing free radicals.
Also in:

Anti Aging Facial Serum

Facial Oil Glowing and Radiant

Facial Scrub

Facial Wash

Foaming Face Wash

Hyaluronic Acid Cream

Lip Balm Gift Set 

Lip Balm Multi Flavor Pack

Self Tanner Body Lotion

Self Tanner Body Spray

Self Tanner Face Mist

Self Tanner Serum

Sunscreen Body SPF 25


Face Self Tanner Ingredients

Water, *Aloe Barbadensis (Aloe Vera) Leaf Juice, Glycerin (Vegetable), Dihydroxyacetone (DHA), Dicaprylyl Carbonate, Cetearyl Olivate (and) Sorbitan Olivate, Isostearyl Isostearate, *Butyrospermum Parkii (Shea Butter), *Camellia Oleifera (Japenese Green Tea) Leaf Extract, *Punica Granatum (Pomegranate) Extract, *Hamamelis Virginiana (Witch Hazel) Extract, *Vaccinium Macrocarpon (Cranberry) Fruit Extract, *Simmondsia Chinensis (Jojoba) Seed Oil, *Argania Spinosa (Argan) Kernel Oil, Magnesium Stearate, Radish Root Ferment Filtrate, Citric Acid, Vanilla Tahitensis (Vanilla) Fruit Extract *Certified Organic Ingredients

No streaks! No smell! I love how it sinks right into my skin. I’ve finally found a self tanner that is safe and works!

How to use

  • STEP 1:

    Start by exfoliating your face. Use a facial scrub or cleansing brush to gently get rid of dead skin cells (try our facial scrub for a great, natural exfoliator). This will help make sure your facial tan lasts as long as possible.

  • STEP 2:

    When you’re ready, apply a thin layer of face self tanner lotion evenly over your face and all the way up into your hairline. Don’t forget your neck and blend behind your ears and all the way down to your chest. If you have very blonde hair, it is a good idea to put a moisturizer into your hairline. For application, we recommend using our self tanning application kit or a makeup brush for easier application and to avoid your hands getting product on them. Always wash your hands immediately after tanning. Your skin should reach your desired color within six hours.

  • STEP 3:

    Moisturize and hydrate your skin morning and night. This will help your tan last longer. Your tan lasts as long as your skin cells, so when they turn over (exfoliate) the tan will start to fade. We find that reapplying your face self tanner every 3-4 days is best for maintaining color, but do what works best for you. Enjoy!

See it In the Wild

Our Face Self Tanner is Different!

  • Organic & Natural Ingredients 
  • Non-Streaking Formula 
  • Won’t turn you orange
  • Buildable Golden Tan, Smells Great

What Customers Are Saying

Frequently Asked Questions

While it is not certified organic, our natural self tanner is made up of 81% water and certified organic ingredients, the other 19% are naturally derived ingredients and it does not include any harmful additives.

The active ingredient in our face self tanner is DHA, a sugar derivative that gives the top layer of the skin a bronzed glow. Non-GMO and overflowing with plant-based goodness. It’s backed up by a carefully selected combination of supporting ingredients, including organic aloe vera leaf juice (for luscious hydration), organic shea butter (for maximum moisturization), and organic pomegranate and cranberry extract (because who doesn’t love some extra antioxidants in their self tanner?).

Our face self tanner is formulated for specially for the needs of the face and is non-comedogenic, has a slightly lower amount of DHA, and doesn't contain coconut oil. For skin prone to breakouts, coconut oil can be too heavy, hence our removing it from our face self tanner formula. The face forumla also tends to feel a bit lighter than the body tanner. If you have sensitive or acne-prone skin, we highly recommend trying the face self tanner for your face.

We can’t pinpoint the exact number of days – that will vary based on your application method, skin type, and how often you reapply. Many of our customers who have left self tanner reviews report that their tan lasted 3-5 days. Since your face's skin tends to cycle at a faster rate than the rest of your body, be prepared to reapply to your face before needing to reapply to your body.

Any self tanner will leave streaks if it’s not used correctly, but with good technique, our face self tanner is primed to give you an even glow. If you really want great results, our spa-quality self tanner applicator mitts are your best bet.

You can absolutely try! It won’t hurt :) Our face self tanner is formulated for the face as its non-comedogenic, has a slightly lower DHA, and no coconut oil. But you can use it on your body if you’d prefer :)

Our face self tanner can provide great color, but it won’t protect you from the sun as it does not contain SPF ingredients. Make sure to keep up with your sunscreen routine no matter how often you use our tanner.

Absolutely. Self tanning is a much safer alternative to spending time in the sun or in tanning beds. Exposure to UVA and UVB radiation can cause premature aging, including age spots, fine lines, wrinkles, freckles, and more. With enough time it can leave your skin looking tough and leathery. And don’t even get us started on the cancer risk… No way around it – self tanning with a natural tanner is the best way to go.

Our face self tanner uses all-natural ingredients that are gentle on sensitive skin. However, with any new product, it’s always a good idea to do a patch test before using it on larger areas. Take a look through our self tanner reviews to find out how other customers with sensitive skin reacted – the response has been overwhelmingly positive.

As often as needed! Keep an eye on your tan, and when it starts to fade go ahead and reapply. Most customers find that their tan lasts about 3-5 days before fading, but if you notice a difference sooner, there’s no reason not to reapply.

Nope. This baby won't stain clothing, towels, or pillowcases since it has no dyes of any kind. However, if you want to wash it off, feel free to! Just make sure you've let it sit on your face for at least 15 minutes.

What's NOT inside

We'll never put these bad dudes in any of our products.

Subscriptions are easy and you save 15%! You can skip, edit or cancel at any time. FREE Shipping over $50 for US orders and of course easy and FREE Returns.
 

THE MOST BEAUTIFUL THING YOU CAN WEAR IS CONFIDENCE

Kick pale, pasty skin to the curb and greet the world with confidence with the best face self tanner out there.
  • SAY GOODBYE TO THE PALE LIFE: Give your face that beach glow without leaving home. Our vegan, cruelty-free and natural face self tanner lets you build your tan one layer at a time to get your ideal level of bronze (and reduce the appearance of blemishes, veins, or imperfections) without streaks or blotches.
  • HYDRATING & NON-COMEDOGENIC: Our face self tanner is perfectly formulated for even the most sensitive skin with organic oils and butters to hydrate while you tan.  No clogging your pores and no color transfer to sheets or clothes.
  • SUN-KISSED WITHOUT SUN DAMAGE: Love that sun-kissed glow but hate the thought of sunburns, early aging, and skin cancer?  You don’t have to put up with dangerous sun exposure to get the tan you want. Our face self tanning lotion harnesses the power of natural ingredients to give you a beautiful, natural-looking tan, no radiation required.
  • LONG-LASTING COLOR, NO ORANGE HUE: One application will leave your skin looking golden for 3-5 days (dependent upon your exfoliation cycle).  Twice weekly use of our Face Tanner will have your complexion on point.  And ingredients like organic shea butter, organic argan oil, and Japanese green tea leaf extract, your skin will thank you by looking and feeling incredible.
  • SAFE FOR EVERYONE (Even You, Mama!): From sensitive to acne-prone skin, this natural face self tanner is for you.  No toxins, no cheap fillers, no nasty ingredients.  Just simple ingredients to keep you glowing.
  • GUARANTEE — LOVE IT OR MONEY BACK: We know you’re going to love what our self tanning lotion can do. We’re so confident that we’ll even guarantee it.  So, if at any point over the next 30 days you don’t love your natural face self tanner, send it back and we’ll give you a full refund.

When you’re rocking a safe, natural tan, you’ll face life with the certainty that comes from knowing you look your best. And when you use our natural, vegan, cruelty-free facial tanning lotion you’ll have the added bonus of knowing your beauty will never cost you your health or integrity.

So what makes our natural face self tanner the quickest way to a brand new you? It starts with a few carefully chosen ingredients. We collect high quality, nourishing, and natural ingredients from around the world to create a tanner that gives natural color without exposing your body to anything harmful. Ingredients like organic shea butter, organic green tea extract, and organic argan oil care for your skin while supporting a streak-free sunless tan. Add color one application at a time to build a glow that will make everyone wonder when you had time to take a tropical vacation.

We know you’re picky about what you put on your skin. So are we! That’s why we offer a 100% customer satisfaction guarantee. If you’re not completely satisfied with your self tanning experience, just let us know.

Which Formula is Right For YOU: Fair to Medium or Medium to Dark?

Fair to Medium: For Fair Skintones (Cool Undertones)

The Fair to Medium self tanners are perfect for people with pink or cool undertones, fair skin, or those looking for a very subtle tan. Not sure if this is you? You will likely want this formula if you burn easily, freckle, or see blue or purple tinted veins when you look at the underside of your wrist. 


Medium to Dark: For Medium to Dark Skintones (Olive or Warm Undertones)

The Medium to Dark self tanners are perfect for people with olive or warm undertones, medium to dark skin. Not sure if this is you? You will likely want this formula if you don’t easily burn or freckle, or if you see green tinted or no color veins when you look at the underside of your wrist. 

(Note: For reference, if you're an avid Beauty by Earth Fan, our original face self tanner lotion is considered Light to Medium.) 


How to Use Your Natural Face Self Tanner

1. Ready to tan? Start by exfoliating your face. Use a facial scrub or cleansing brush to gently get rid of dead skin cells (try our facial scrub for a great, natural exfoliator). This will help make sure your facial tan lasts as long as possible.

2. When you’re ready, apply a thin layer of natural face self tanner evenly over your face and all the way up into your hairline.  Don’t forget your neck and blend behind your ears, and all the way down to your chest.  If you have very blonde hair, it is a good idea to put a moisturizer into your hairline.  For application, we recommend using our self tanning application kit or a makeup brush for easier application and to avoid your hands getting product on them.  Always wash your hands immediately after tanning. Your skin should reach your desired color within six hours.

3. Moisturize and hydrate your skin morning and night.  This will help your tan last longer.  Your tan lasts as long as your skin cells, so when they turn over (exfoliate) the tan will start to fade.  We find that reapplying natural face self tanner every 3-5 days is best for maintaining color, but do what works best for you. Enjoy!